Love the way it is done. It isn't easy to find talking about CX in Saas, the long-term involved, and how to integrate THE X from the beginning in the loop.
X goes beyond sales and impacts more broadly in the recurring revenue models.
Absolutely customer-centric approach starting from a journey mapping and designed from the customer side to the business side, not the other way around.
Maybe GTM strategies have another view to ponder integrating this model.
I like this a lot! True PLG seems far away in the B2B SaaS world I live in, but SLG seems antiquated. Scaled CX is the term I’ve been searching for to describe an ideal B2B SaaS sales motion, thanks for sharing!
I would love to hear more about what you mean by “work on different parts of the customer journey (usually post-sales only, which is an antiquated practice if not an overall concept to say the least!)”
In particular, are you hoping that CX would have some role in pre-sales? If so, how do you see that?
Love the way it is done. It isn't easy to find talking about CX in Saas, the long-term involved, and how to integrate THE X from the beginning in the loop.
X goes beyond sales and impacts more broadly in the recurring revenue models.
Absolutely customer-centric approach starting from a journey mapping and designed from the customer side to the business side, not the other way around.
Maybe GTM strategies have another view to ponder integrating this model.
I like this a lot! True PLG seems far away in the B2B SaaS world I live in, but SLG seems antiquated. Scaled CX is the term I’ve been searching for to describe an ideal B2B SaaS sales motion, thanks for sharing!
I would love to hear more about what you mean by “work on different parts of the customer journey (usually post-sales only, which is an antiquated practice if not an overall concept to say the least!)”
In particular, are you hoping that CX would have some role in pre-sales? If so, how do you see that?