There are some interesting new tools like Stigg or Corrily that give folks a chance to change pricing, run tests, etc which is key to monetization. I’d also look at lifecycle email tools where you can run monetization awareness campaigns based on different signals.
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I want to understand the ideal tech stack that a PLG product marketer should be using to drive monetisation?
There are some interesting new tools like Stigg or Corrily that give folks a chance to change pricing, run tests, etc which is key to monetization. I’d also look at lifecycle email tools where you can run monetization awareness campaigns based on different signals.
I think 'ideal' is subjective. It depends on your growth stage, GTM motion and the use case needed :)
Came to see if anyone.. was using an orchestrator... ala airflow - in these :)