This is so good and super encouraging. I just launched People of Product as a newsletter. We have a podcast that we've been running for a few years under this brand and after almost 150 episodes, It was time to start leveraging the conversation into a Newsletter.
I'm only a LOT overwhelmed with the idea of it all, but also pumped! More so adding it to my list of things to own/do. Running my consultancy Crema, leading sales and marketing efforts for the company, recording podcast interviews, posting on LI (Which your LI in testing ground advice is fantastic!) But I want it to be authentic. I don't want to outsource it.
Needless to say, this was super encouraging, and given this week was our first "Real Post" I'm pumped to learn quickly.
Congrats Kyle! Particularly appreciated the SEO insight - would not have thought about that. I also love the message of slow, steady, regular posting vs. hacks and tricks. 🩷 what you are doing, you are an inspiration!
Congrats Kyle 🙌 Keep on sharing high-quality content! I love the "content <> community flywheel" concept — watching how your newsletter is growing is a a great motivator for me 🙏
Great walk-through and I appreciate you taking the time to unpack this on Impromptu Chats too. Substack is great, but increasingly I am hearing folks that are beyond the basics are looking elsewhere. Next stop, 100k!
Congratulations. This is a very insightful breakdown of growth, and the fact that it happened over a 3 years period means the data gave more of a population type than a sample type. More wins
Congrats Kyle! I promise to work hard to keep my place at the top of the leaderboard 😂
Interesting takeaway about the recommendations. For me it’s even a higher percentage - around 65-70% of new subs, and I agree about the lower quality. People just don’t know what they sign up for.
It’s crazy that 30-40 new subs from an article is considered a bust 😂 for me 30-40 is pretty great
Congrats! Does a custom domain have a positive impact? I thought the opposite because I find when I want to subscribe to someone on a custom domain I have to log in again
This is so good and super encouraging. I just launched People of Product as a newsletter. We have a podcast that we've been running for a few years under this brand and after almost 150 episodes, It was time to start leveraging the conversation into a Newsletter.
I'm only a LOT overwhelmed with the idea of it all, but also pumped! More so adding it to my list of things to own/do. Running my consultancy Crema, leading sales and marketing efforts for the company, recording podcast interviews, posting on LI (Which your LI in testing ground advice is fantastic!) But I want it to be authentic. I don't want to outsource it.
Needless to say, this was super encouraging, and given this week was our first "Real Post" I'm pumped to learn quickly.
Congrats Kyle! Particularly appreciated the SEO insight - would not have thought about that. I also love the message of slow, steady, regular posting vs. hacks and tricks. 🩷 what you are doing, you are an inspiration!
Thanks, Hema!!
Congrats Kyle 🙌 Keep on sharing high-quality content! I love the "content <> community flywheel" concept — watching how your newsletter is growing is a a great motivator for me 🙏
Thanks so much, Kate! It’s been awesome to see all of the things you’ve been up to with the newsletter & Growthmates 💪
50,000 is such a huge number. I wish attain even 1/5th of it with my psychology newsletter!
Great walk-through and I appreciate you taking the time to unpack this on Impromptu Chats too. Substack is great, but increasingly I am hearing folks that are beyond the basics are looking elsewhere. Next stop, 100k!
Thanks, Casey!
Congrats Kyle, and thanks for writing this - exactly what I needed as I write more this year.
Really useful stuff Kyle, thanks for sharing! I massively agree about the importance of the welcome email in particular.
Thanks, David!
Congratulations. This is a very insightful breakdown of growth, and the fact that it happened over a 3 years period means the data gave more of a population type than a sample type. More wins
Congrats Kyle! I promise to work hard to keep my place at the top of the leaderboard 😂
Interesting takeaway about the recommendations. For me it’s even a higher percentage - around 65-70% of new subs, and I agree about the lower quality. People just don’t know what they sign up for.
It’s crazy that 30-40 new subs from an article is considered a bust 😂 for me 30-40 is pretty great
Congrats! Does a custom domain have a positive impact? I thought the opposite because I find when I want to subscribe to someone on a custom domain I have to log in again
I haven’t had any issues with it!
huh?
Let’s go!!!! Love to see it
🙌 🙌
Great insights. Thank you for sharing.
This level of analysis will surely grow your newsletter
Well deserved! Insightful and relevant thoughts shared across numerous postings. Keep raising the bar.
Congratulations, Kyle! What an amazing milestone! You are an inspiration and a source of insights to so many of us 🫶🏼
🙏 ☺️
Congrats Kyle! Even bigger milestones to come.
Thanks, Aakash! Mostly trying to keep up with you — you’re crushing it!
Congrats Kyle! You're one of the few newsletters I read whenever it comes out.
🙌 🙏 (and excited for your piece coming out soon… 👀)