10 Comments

My jaw is on the floor reading this. Wow. Such a cool story and I've signed up for a demo. Once you've got your product and service dialled in this sounds like an amazing service.

One idle wondering - could AI deal with getting early stage customers too? For startups who need to find their ideal client and just learn from them. I've tried https://www.lyssna.com/ but I'm trying to reach engineering leaders and they're a difficult crowd to reach.

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Apr 1Liked by Kyle Poyar

"You need to personalize and have relevance in a scalable way"

As a founding engineer at an AI company years ago I find this quote rings so true for me. I think people really believe that the spray and pray technique works. However, ultimately your AI is doing work with and for people. People, like to feel they matter. Adding these human touches to the AI is oh so important.

Super interested in the outcome based pricing. They will really have to scale personalisation for that to work. Great article!

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Glad you found it valuable!

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Wow, that’s one of the best growth stories I’ve read! That’s the AI revolution everyone is talking about, but in practice :)

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That’s awesome, glad you liked it Anton!

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Mar 31Liked by Kyle Poyar

Great story, thanks for sharing Kyle! In a world where LLMs are easily accessible, I’m curious on your thoughts around defensibility. Is it the importance for the solution to be verticalized to win the entire vertical? Would love your thoughts on this.

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Defensibility is an open question for many AI apps; too early to tell how things will play out

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Lots of innovation potential in GTM tech today. Just one of many examples. Great share Kyle! Thanks!

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💯 — what other interesting tech applications are you seeing?

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Obviously biased but automating account research and applying AI to generate insights for GTM teams is a big one that we work on at Salesmotion.io. Also, verticalised solutions for Sales like MedScout backed by Stage2 are getting interesting to help GTM specifically in an industry or geography.

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