👋 Hi, it’s Kyle from OpenView. Welcome to another free edition of Growth Unhinged, my newsletter that explores the unexpected behind the fastest-growing startups.
One of the first topics I covered in this newsletter was SaaS packaging, how to assemble your features and services into different editions/SKUs that customers can buy. Since then the topic hasn’t gone away and, if anything, has gotten more complicated given the state of product innovation. Below I’ve revisited and refreshed my advice into SaaS packaging 201.
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