Kyle Poyar’s Growth Unhinged

Kyle Poyar’s Growth Unhinged

What's changing with AI monetization

From feature-based pricing to skill-based pricing?

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Kyle Poyar
Jan 12, 2025
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There have been some big announcements in AI monetization recently:

  • OpenAI launched ChatGPT Pro at $200 per month for a single user, 10x the price point of ChatGPT Plus.

  • Sam Altman later took to X to say that OpenAI is losing money on these subscriptions — “people use it much more than we expected” — and that he “personally chose the price”.

  • AI startup Sierra, founded by Salesforce’s former co-CEO and already valued at $4.5 billion, announced they’re all in on outcome-based pricing.

  • Cognition (valued at $2B after only six months) made its AI coding agent (Devin) generally available starting at $500 per month and with “no seat limits” (there are usage credits). It promptly went viral online.

  • Customer support platform Help Scout “just made the most radical decision” in the company’s 14-year history (per co-founder and CEO Nick Francis) by removing seat limits. Pricing is now tied to the number of people your team helps in a month.

And those are just some highlights from the past few weeks!

Ra…

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