An overnight success, after 8 years
Rows' Head of Growth on the long path to 1 million users and 20x growth
👋 Hi, it’s Kyle Poyar and welcome to Growth Unhinged, my weekly newsletter exploring the hidden playbooks behind the fastest-growing startups. Today, I’m bringing you the 12th installment of my popular Zero to One series where I unpack the early growth of startups like folk, 11x.ai, Copy.ai, and Pinecone.
Up now: Accel-backed Rows’ incredible eight year journey to one million users as told by Head of Growth Henrique Cruz. Henrique joined Rows — the next-gen spreadsheet company — extremely early and has been on the front-lines experimenting with new channels, going loginless, and striking gold with AI.
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