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Sales

Sales

+1

An outbound playbook for 2025

Dec 3, 2025

•

15 min read

An outbound playbook for 2025

The four pillars powering Workflows.io to $2M ARR and beyond

Fivos Aresti
Fivos Aresti

Sales

+1

Do you need a GTM engineer?
LockSimple

Sep 10, 2025

•

3 min read

Do you need a GTM engineer?

Inside the uneven rise of the hottest job of 2025

Kyle Poyar
Kyle Poyar

Sales

+1

Are we ready for AI sales reps?
LockSimple

Aug 6, 2025

•

3 min read

Are we ready for AI sales reps?

RB2B replaced a sales-assist team with an AI avatar. Here’s what happened.

Kyle Poyar
Kyle Poyar

Sales

There is no transition "out of sales" as a founder
LockSimple

Mar 5, 2025

•

15 min read

There is no transition "out of sales" as a founder

A 6-step framework to grow sales as a founder

Seth DeHart
Seth DeHart

Sales

+1

The best automated GTM plays you’re not running
LockSimple

Feb 12, 2025

•

3 min read

The best automated GTM plays you’re not running

Automation doesn't have to mean spray-and-pray

Kyle Poyar
Kyle Poyar

Sales

Moving beyond founder-led sales

Jan 22, 2025

•

3 min read

Moving beyond founder-led sales

Warmly’s journey from $1 to $3M ARR – and a repeatable GTM motion

Kyle Poyar
Kyle Poyar

Sales

How to build more pipeline in 2024
LockSimple

Sep 4, 2024

•

3 min read

How to build more pipeline in 2024

Tactical ideas from revenue leaders at Carta, G2, Jellyfish, Miro and more

Kyle Poyar
Kyle Poyar

Sales

+1

Your guide to GTM metrics 2.0
LockSimple

Aug 7, 2024

•

3 min read

Your guide to GTM metrics 2.0

Say goodbye to MQLs, say hello to unified GTM metrics

Kyle Poyar
Kyle Poyar

Sales

+1

How ClickUp blends PLG and sales-assist
LockSimple

Jun 26, 2024

•

3 min read

How ClickUp blends PLG and sales-assist

COO Gaurav Agarwal on cutting CAC payback in half, the modern PLG org structure, and embracing incrementality over attribution

Kyle Poyar
Kyle Poyar

Sales

+1

How Calendly overhauled their product-led sales motion
LockSimple

Jun 12, 2024

•

3 min read

How Calendly overhauled their product-led sales motion

CRO and CMO Jessica Gilmartin shares a first-hand account of how Calendly revamped their lead routing, qualification, and GTM org

Sales

The state of B2B contracts in 2024
LockSimple

Feb 7, 2024

•

3 min read

The state of B2B contracts in 2024

📝 New data on sales contracts, AI clauses, price escalators and more

Kyle Poyar
Kyle Poyar

Sales

+3

The path from 0 to 100+ paying customers

Dec 4, 2023

•

3 min read

The path from 0 to 100+ paying customers

Warmly’s CEO on shifting from founder-led to seller-led GTM

Kyle Poyar
Kyle Poyar

Sales

+2

Your guide to outbound automation
LockSimple

Oct 25, 2023

•

3 min read

Your guide to outbound automation

How Thena generates the output of 5-10 sales reps without hiring BDRs or SDRs

Kyle Poyar
Kyle Poyar

Sales

+2

Your guide to sales compensation & PLG
LockSimple

Jul 26, 2023

•

3 min read

Your guide to sales compensation & PLG

The case for thinking differently about sales roles and comp models

Kyle Poyar
Kyle Poyar

Sales

+2

PLG and sales in 2023
LockSimple

Jun 14, 2023

•

3 min read

PLG and sales in 2023

How to combine PLG + sales for efficient revenue growth

Kyle Poyar
Kyle Poyar

Sales

+1

Your guide to product-led sales
LockSimple

Feb 22, 2023

•

3 min read

Your guide to product-led sales

🔥 Figma and Hex's Jesus Requena on how to pair sales and PLG

Kyle Poyar
Kyle Poyar

Sales

Your guide to the first PLG sales hire
LockSimple

Aug 10, 2022

•

3 min read

Your guide to the first PLG sales hire

How to scale your team to accelerate growth

Kyle Poyar
Kyle Poyar

Sales

Outbound and PLG 🤼‍♂️
LockSimple

Jul 13, 2022

•

3 min read

Outbound and PLG 🤼‍♂️

How to go outbound to accelerate enterprise growth without compromising your PLG roots

Kyle Poyar
Kyle Poyar

Sales

+1

Your guide to sales-assist
LockSimple

Mar 9, 2022

•

3 min read

Your guide to sales-assist

Why the new hot PLG job is in sales *gasp*

Kyle Poyar
Kyle Poyar

Sales

Your guide to PQLs
LockSimple

Jan 12, 2022

•

3 min read

Your guide to PQLs

How to get started on your PQL journey

Kyle Poyar
Kyle Poyar

Kyle Poyar’s Growth Unhinged

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