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Your guide to sales compensation & PLG

Sales

PLG

Product-Led Sales

Your guide to sales compensation & PLG

The case for thinking differently about sales roles and comp models

LockSimple
Kyle Poyar

•

Jul 26, 2023

Your guide to SaaS product metrics

Metrics

Benchmarks

PLG

Your guide to SaaS product metrics

🔥 Exploring new data from 1,000+ products

LockSimple
Kyle Poyar

•

Jul 19, 2023

Can PLG beat Salesforce?

Case Study

Zero to One

Founder

PLG

Can PLG beat Salesforce?

Why Attio spent 3+ years to launch a PLG hit

LockSimple
Kyle Poyar

•

Jul 12, 2023

Lessons learned scaling to $5B with Cockroach Labs’ CEO

Case Study

Lessons learned scaling to $5B with Cockroach Labs’ CEO

Spencer Kimball on Cockroach Labs’ shift to the cloud and embrace of consumption-based pricing

LockSimple
Kyle Poyar

•

Jun 28, 2023

Your guide to B2B referrals

Marketing

PLG

Product-Led Marketing

Your guide to B2B referrals

🔥 Cello’s Stefan Bader on how to make user referrals a cost-efficient B2B growth engine

Kyle Poyar

•

Jun 21, 2023

PLG and sales in 2023

Sales

PLG

Product-Led Sales

PLG and sales in 2023

How to combine PLG + sales for efficient revenue growth

LockSimple
Kyle Poyar

•

Jun 14, 2023

Your guide to growth marketing & PLG

Marketing

Case Study

Your guide to growth marketing & PLG

Webflow’s Bruno Estrella on the journey from seed to Series C

Kyle Poyar

•

May 31, 2023

Typeform’s viral growth – and its disruption?

Case Study

Founder

Virality

Typeform’s viral growth – and its disruption?

🔥 Co-founder David Okuniev on Typeform's innovation process and why user experience is everything now

LockSimple
Kyle Poyar

•

May 24, 2023

Product-led marketing to reach 400,000 users

Marketing

Product-Led Marketing

Product-led marketing to reach 400,000 users

How MarkUp.io crossed 400k users in 3 years without compromising on quality

Kyle Poyar

•

May 17, 2023

How to optimize your free trial

PLG

How to optimize your free trial

Give your product an end-to-end PLG audit

LockSimple
Kyle Poyar

•

May 10, 2023

Time savings is NOT your value prop

Marketing

Time savings is NOT your value prop

The Gist: move away from time savings in order to get past the CFO

LockSimple
Kyle Poyar

•

May 3, 2023

Inside Hootsuite’s PLG journey

Case Study

PLG

Inside Hootsuite’s PLG journey

🔥 Head of Product Growth Partho Ghosh on the transition from sales-led to product-led

LockSimple
Kyle Poyar

•

Apr 26, 2023

Aha!’s bootstrapped journey to $100M+ in ARR

Case Study

PLG

Aha!’s bootstrapped journey to $100M+ in ARR

Danny Archer - Aha!’s employee #4 - on PLG and PLS

LockSimple
Kyle Poyar

•

Apr 19, 2023

Your guide to PLG pricing 201

Pricing

PLG

Your guide to PLG pricing 201

How to build an unstoppable monetization engine around your PLG product

LockSimple
Kyle Poyar

•

Apr 12, 2023

Your guide to PLG + enterprise demand

Marketing

Your guide to PLG + enterprise demand

🔥 Chris Walker on how PLG companies should build enterprise pipeline

LockSimple
Kyle Poyar

•

Apr 5, 2023

Some exciting updates

Some exciting updates

+How to win Product Hunt 👏 every 👏 time

LockSimple
Kyle Poyar

•

Mar 29, 2023

PLG vs. Microsoft

Case Study

PLG

PLG vs. Microsoft

JumpCloud’s growth story from 0 to $2.6B

LockSimple
Kyle Poyar

•

Mar 22, 2023

Growing self-serve from 0 to 70%+

Case Study

PLG

Growing self-serve from 0 to 70%+

⏰ Inside Deputy’s PLG strategy for shift workers

LockSimple
Kyle Poyar

•

Mar 8, 2023

How to attract an audience for your product

Marketing

Zero to One

How to attract an audience for your product

🔥 Inside Adam Schoenfeld’s unique approach to SaaS + media + community

LockSimple
Kyle Poyar

•

Mar 1, 2023

Your guide to product-led sales

Sales

Case Study

Your guide to product-led sales

🔥 Figma and Hex's Jesus Requena on how to pair sales and PLG

Kyle Poyar

•

Feb 22, 2023

Bootstrapping to 8.5+ million end users

Case Study

Bootstrapping to 8.5+ million end users

Inside Uscreen’s journey to $20 million ARR and beyond

LockSimple
Kyle Poyar

•

Feb 15, 2023

Inside Retool’s new free plan 💰

Case Study

Pricing

Inside Retool’s new free plan 💰

The gist: how to test and launch new pricing

LockSimple
Kyle Poyar

•

Feb 8, 2023

Your guide to product-led onboarding

PLG

Your guide to product-led onboarding

🔥 Userflow’s co-founder on how to build a self-serve product

LockSimple
Kyle Poyar

•

Feb 1, 2023

How to get your growth idea approved

How to get your growth idea approved

The gist: growth business cases

LockSimple
Kyle Poyar

•

Jan 25, 2023

Your guide to PLG for complex products

Case Study

PLG

Your guide to PLG for complex products

QuotaPath’s CEO on applying a PLG motion to the world of sales compensation

LockSimple
Kyle Poyar

•

Jan 18, 2023

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