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How to use AI agents for marketing
Inside advanced AI workflows that actually work
6 hrs ago
•
Kyle Poyar
36
4
1
Most Popular
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How to get recommended by ChatGPT
Jul 23
•
Kyle Poyar
132
12
16
You should play with vibecoding for GTM
May 28
•
Alex Shartsis
146
3
12
A new framework for AI agent pricing
Apr 9
•
Manny Medina
114
19
16
How to use Deep Research for GTM
Aug 13
•
Torsten Walbaum
570
19
62
Recent posts
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What's really going on in software
New data from 800 companies in the 2025 SaaS Benchmarks report
Nov 12
•
Kyle Poyar
47
7
6
How AI could make you more valuable
What you might've missed in Mostly Growth
Nov 9
•
Kyle Poyar
30
3
2
The compounding startup
A new look at growth levers on the path from $1 to $20M ARR
Nov 5
•
Kyle Poyar
42
3
4
Traffic is no longer a reliable growth metric
How Webflow is adapting to AI search, which converts 6x higher than Google
Nov 2
•
Kyle Poyar
72
5
4
What’s working in GTM right now
New data from 195 GTM leaders in the 2025 State of B2B GTM report
Oct 29
•
Kyle Poyar
98
4
7
Your pricing is (probably) broken
Why there's no such thing as a perfect pricing model
Oct 22
•
Kyle Poyar
67
15
6
Is AI adoption slowing down?
What you might've missed in Mostly Growth
Oct 19
•
Kyle Poyar
51
16
4
The odds of making it
A new look inside startup growth from zero to $25 million ARR
Oct 15
•
Kyle Poyar
68
7
7
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AI for GTM
View all
How to use AI agents for marketing
Inside advanced AI workflows that actually work
6 hrs ago
•
Kyle Poyar
36
4
1
Traffic is no longer a reliable growth metric
How Webflow is adapting to AI search, which converts 6x higher than Google
Nov 2
•
Kyle Poyar
72
5
4
What’s working in GTM right now
New data from 195 GTM leaders in the 2025 State of B2B GTM report
Oct 29
•
Kyle Poyar
98
4
7
Your next job will require AI skills
Leaders from Clay, Vercel, Wiz and Zapier on how to hire AI-native GTM talent (and how to get an AI-native job)
Aug 27
•
Kyle Poyar
129
3
9
Pricing
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Your pricing is (probably) broken
Why there's no such thing as a perfect pricing model
Oct 22
•
Kyle Poyar
67
15
6
Why everyone’s switching to AI credits
OpenAI and Salesforce aren’t the first to introduce credit-based pricing, but they’ll make it much easier for you to do it
Sep 3
•
Kyle Poyar
99
11
8
How to sell more annual plans
14 tactical ideas for selling annual plans via top growth leaders
Jun 18
•
Kyle Poyar
66
4
6
The state of B2B monetization in 2025
Introducing new data from 240 software and AI companies
Jun 4
•
Kyle Poyar
91
6
15
Marketing
View all
How to use AI agents for marketing
Inside advanced AI workflows that actually work
6 hrs ago
•
Kyle Poyar
36
4
1
Traffic is no longer a reliable growth metric
How Webflow is adapting to AI search, which converts 6x higher than Google
Nov 2
•
Kyle Poyar
72
5
4
What’s working in GTM right now
New data from 195 GTM leaders in the 2025 State of B2B GTM report
Oct 29
•
Kyle Poyar
98
4
7
How to turn ChatGPT into your best pipeline source
A playbook for making AI discovery the best new channel for high-intent leads
Oct 8
•
Kyle Poyar
81
3
7
Benchmarks
View all
What's really going on in software
New data from 800 companies in the 2025 SaaS Benchmarks report
Nov 12
•
Kyle Poyar
47
7
6
The compounding startup
A new look at growth levers on the path from $1 to $20M ARR
Nov 5
•
Kyle Poyar
42
3
4
The odds of making it
A new look inside startup growth from zero to $25 million ARR
Oct 15
•
Kyle Poyar
68
7
7
Inside the SaaS efficiency gap
The widening gap between early-stage startups and everyone else
Jul 16
•
Kyle Poyar
59
5
5
PLG
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The surprising patterns behind viral AI products
A deep dive into UX patterns at Bolt, Cursor, Granola, PhotoRoom, Replit and more
Feb 23
•
Yaakov Carno
127
14
11
Our first try at PLG nearly failed. Here's what we did next.
How one startup 6x-ed their activation and 5x-ed free-to-paid conversion
Jan 8
•
Raman Khanna
and
Natalie Marcotullio
52
4
1
Surprising lessons from 20,000 experiments
An inside view into what works (and what doesn’t) to improve website conversion
Sep 18, 2024
•
Kyle Poyar
and
Andres Glusman
94
12
9
Steal these brilliant growth tactics
I'm breaking down my favorite examples from Canva, Figma, ChatGPT, Perplexity, Miro, Otter, and more
Jun 19, 2024
•
Kyle Poyar
144
14
13
Icons
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Intercom's decisive bet on AI
Co-founder Des Traynor takes us behind the scenes
May 21
•
Kyle Poyar
45
1
5
Inside Replit's path to $100M ARR
How Replit helped pioneer a new way to build software
Mar 19
•
Kyle Poyar
71
6
4
How ClickUp blends PLG and sales-assist
COO Gaurav Agarwal on cutting CAC payback in half, the modern PLG org structure, and embracing incrementality over attribution
Jun 26, 2024
•
Kyle Poyar
and
Gaurav
50
4
2
How Calendly overhauled their product-led sales motion
CRO and CMO Jessica Gilmartin shares a first-hand account of how Calendly revamped their lead routing, qualification, and GTM org
Jun 12, 2024
•
Jessica Gilmartin
58
6
7
Zero to One
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The odds of making it
A new look inside startup growth from zero to $25 million ARR
Oct 15
•
Kyle Poyar
68
7
7
The rising consumer to enterprise AI playbook
Inside Fyxer’s path from $1 to $17 million in 8 months
Sep 24
•
Kyle Poyar
74
4
2
How Bolt.new hit $40M ARR in 5 months
CEO Eric Simons on the unlikely journey from near-death to breakout hit
Jul 9
•
Kyle Poyar
60
3
10
Inside a high velocity sales-assisted GTM motion
How Pylon closes up to 30 deals per sales rep each month
May 7
•
Kyle Poyar
71
10
1
Sales
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Do you need a GTM engineer?
Inside the uneven rise of the hottest job of 2025
Sep 10
•
Kyle Poyar
74
12
Are we ready for AI sales reps?
RB2B replaced a sales-assist team with an AI avatar. Here’s what happened.
Aug 6
•
Kyle Poyar
78
9
3
There is no transition "out of sales" as a founder
A 6-step framework to grow sales as a founder
Mar 5
•
Seth DeHart
41
4
3
The best automated GTM plays you’re not running
Automation doesn't have to mean spray-and-pray
Feb 12
•
Kyle Poyar
and
Brendan J Short
108
4
12
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